Media & Entertainment

   
      

Media & Entertainment

Video
An Interview with Andrew Lam-Po-Tang, the Former CIO and CTO of Fairfax Media

Tech Trends

January 2016
Five observations—which lead to a host of questions for all kinds of companies—topped the collective report card of the BCG team visiting this year’s CES trade show in Las Vegas.
March 2016
A panel of leaders from the digital frontier discuss the need for education reform and the changing nature of work as automation eliminates routine jobs.

Advertising

November 2015
There’s a profitable—but demanding—future for fashion and beauty magazines. To outperform with top advertisers, a magazine must excel in four areas.
The Mobile Revolution
Marketing & Sales
January 2015
The economic impact of mobile technologies on the world economy, small businesses, and consumers is measured in trillions of dollars. BCG analyzes the key enablers that contribute to mobile’s success worldwide.
July 2015

Marketers need new ways to engage consumers, and media companies must replace lost revenues. Branded content is a big part of the answer for both.  

February 2015
By 2017, the mobile Internet will generate revenues of $1.55 trillion in the 13 countries that account for 70 percent of world GDP.
August 2015
Apostle brands like Apple, Amazon, and Starbucks represent a new class of brand winners. They also highlight important lessons for converting customers into die-hard followers and ardent advocates.

Big Data & Beyond

June 2015
Companies can get their big-data house in order by adopting a systematic approach to total data-quality management.
April 2015
Businesses are leveraging big data to gain meaningful insights into consumer behavior. BCG and DLA Piper examine the regulatory issues and legal risks involved.
May 2014
The challenges of big data may seem as outsized as its potential. But by developing six key capabilities, businesses can realize big data’s full promise.
Focus on India
April 2015
Understanding Indians’ changing use of the Internet is essential for doing business in what will soon be the world’s second-largest nation of connected consumers.
April 2015
The average consumer in India spends three to five hours a day using media. Digital consumers already spend 35 percent of that time online.

Transformation in the Digital Age

January 2016
Managers need a comprehensive approach to pursuing strategic priorities amid digital uncertainty.
April 2015
Three distinct waves of digital disruption are transforming strategy. Changing information economics enable new strategies—as well as radically new structures for businesses and industries.
September 2015
Companies that have delayed implementing digital technology need to get off the sidelines. By applying a three-step transformation framework, they can build up their digital capabilities through real-world experience.