Global Advantage

   
      

Global Advantage

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The Center for Customer Insight

December 2015
Despite its slowing economy, demographic, social, and technology trends ensure that China will remain one of the world’s fastest-growing consumer markets for the foreseeable future.
December 2015
Managers need a comprehensive approach to pursuing strategic priorities amid digital uncertainty.
October 2015
Bangladesh may be one of the world’s least noticed growth markets, but it is fast emerging as one of the most important for consumer product companies.
June 2015
China has become a two-speed consumer market. The optimistic, “high-speed” market disproportionately consists of middle- to upper-middle-class and affluent households that are powering consumer spending.
April 2015
BCG’s analysis shows a striking mismatch between the places where Brazil’s leading retailers operate today and the sites of future demand growth.
April 2015
The social and economic conditions are in place for a consumer-spending boom, with millions of Mexican households expected to enter the middle class by 2020.

Indonesian Consumers

December 2015
Indonesia’s economic expansion is creating a strong market for FMCGs. To capture the opportunity, manufacturers must understand the country’s most influential demographic segments: their shopping habits, brand relationships, and preferred channels.

Focus on India

December 2015
Thinking big isn’t always the best approach. In developing markets such as India, targeting small market segments with new tools can be a more successful strategy.
April 2015
Understanding Indians’ changing use of the Internet is essential for doing business in what will soon be the world’s second-largest nation of connected consumers.
April 2015
The average consumer in India spends three to five hours a day using media. Digital consumers already spend 35 percent of that time online.

Spotlight on Africa

November 2015
A battle for leadership has erupted as local companies and multinationals vie for market share. In their daily skirmishes, both sides are learning.
May 2014
Complex transnational infrastructure programs in Africa are extremely difficult to manage, but a framework of best practices can help in overcoming the challenges.
May 2015
South Africa’s performance on four critical dimensions—education, health care, employment, and income equality—weighs heavily on the nation's ability to improve economic and social well-being.
Value Creation
Mergers & Acquisitions
December 2015
Exposure to emerging markets has been hard on chemical companies' stock prices. Still, the right move isn’t to retreat—it’s to rethink strategy.
September 2015
Chinese acquirers complete just 67 percent of their outbound M&A deals, often because of flawed strategies and ineffective deal management. Here’s how to improve that record.
November 2015
Despite Brazil’s economic hardships, opportunities to create value for shareholders can be found. But companies accustomed to easy growth will need to fundamentally recalibrate their approach.
January 2015
Successful M&A in China is not easy. Two steps are particularly daunting: regulatory approval and postmerger integration. But experience shows that both can be successfully managed.

The Next Era of Globalization