In Search of Stable Growth: Global Asset Management 2010 is The Boston Consulting Group’s eighth annual study of the worldwide asset-management industry. Like previous reports, this edition reflects a comprehensive market-sizing effort. We covered 34 major markets (representing more than 95 percent of the global asset-management market) and focused exclusively on assets that are professionally managed in exchange for a fee. We also conducted a detailed analysis of the forces that are shaping the fortunes of asset management institutions across the globe.
In addition, this report contains conclusions drawn from a detailed benchmarking study of leading industry competitors that BCG conducted early in 2010. Our goal was to collect data on fees, products, distribution channels, and costs in order to gain insights into the current state of the industry and its underlying drivers of profitability.
In our 2009 asset-management report, Conquering the Crisis, we focused on the cumulative effects of the global financial crisis and the dilemmas that asset managers faced in their efforts not only to survive the turmoil but also to emerge from it in a strong competitive position. A year later, although the worst days of the crisis appear to be behind us, asset managers still face an enormously challenging environment.